See on Scoop.itInternet marketing and Shocking New Home Business

Social marketing can be wasteful. Depending on how often someone checks their Facebook News Feed or Twitter stream, they might rarely see a brand’s message unless it was paid to be put front and center. Facebook analytics firm PageLever (recently acquired by social marketing company Unified) said last fall that most Facebook page posts fade off into the ether three to five hours after getting published.

But the promise of social isn’t one-to-many broadcast-style publishing; it’s creating a ripple effect. Get something in front of the right people and they’ll push it onward and outward. Not only does that serve as a sort of audience-quality filter, but a side benefit for brands is that it can be as inexpensive as it is efficient.

Washington Post-owned social agency SocialCode rolled out an influencer targeting tool last year with exactly that intent, and now the most high-profile arbiter of social influence, Klout, has unveiled an analytics dashboard to help brands pinpoint their influencers.

“This is really the first step—but a meaningful step—towards a set of tools that will enable brands to more effectively understand and engage with their influencers,” said Klout CEO Joe Fernandez. He maintained that Klout remains a consumer company, but Klout for Business definitely levels up the brand side of the business with the potential to become an enterprise-level marketing platform.

At launch, Klout for Business aims to tell businesses who the influencers are among their Twitter followers and Facebook fans, including age groups, gender, location and of course what topics they’re influential on.

Fernandez said Klout rewrote its topic analysis system to give companies a dynamic look at those influencers’ interests. “Imagine Pepsi wanting to know who in their audience is influential about snowboarding and invite those people to a Pepsi competition at Aspen,” he said….

Maybe this can help too.. http://bit.ly/YtKzwP
See on www.adweek.com

See on Scoop.itInternet marketing and Shocking New Home Business

Social marketing can be wasteful. Depending on how often someone checks their Facebook News Feed or Twitter stream, they might rarely see a brand’s message unless it was paid to be put front and center. Facebook analytics firm PageLever (recently acquired by social marketing company Unified) said last fall that most Facebook page posts fade off into the ether three to five hours after getting published.

But the promise of social isn’t one-to-many broadcast-style publishing; it’s creating a ripple effect. Get something in front of the right people and they’ll push it onward and outward. Not only does that serve as a sort of audience-quality filter, but a side benefit for brands is that it can be as inexpensive as it is efficient.

Washington Post-owned social agency SocialCode rolled out an influencer targeting tool last year with exactly that intent, and now the most high-profile arbiter of social influence, Klout, has unveiled an analytics dashboard to help brands pinpoint their influencers.

“This is really the first step—but a meaningful step—towards a set of tools that will enable brands to more effectively understand and engage with their influencers,” said Klout CEO Joe Fernandez. He maintained that Klout remains a consumer company, but Klout for Business definitely levels up the brand side of the business with the potential to become an enterprise-level marketing platform.

At launch, Klout for Business aims to tell businesses who the influencers are among their Twitter followers and Facebook fans, including age groups, gender, location and of course what topics they’re influential on.

Fernandez said Klout rewrote its topic analysis system to give companies a dynamic look at those influencers’ interests. “Imagine Pepsi wanting to know who in their audience is influential about snowboarding and invite those people to a Pepsi competition at Aspen,” he said….

Maybe this can help too.. http://bit.ly/YtKzwP
See on www.adweek.com

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Welcome to today’s blog post. What Is Author Rank? In this blog post you will find everything you need to know on subject. I read about it first on Scoop It, and stunning story  make me to publish this on my blog. Wonderful curator “Marty” warned us that something completely new is going to happened that will change the search game forever and it is going to have a huge impact on the search engine results and page ranking. What awaiting us in a near future is described in detail and you should read it for your own benefit.

Author Rank infographic

Author Rank

See on Scoop.itInternet marketing and Shocking New Home Business

If you’re like me and you have your finger on Google’s pulse on a daily basis, you’ve undoubtedly heard of Author Rank.

Marty Note
Author rank is going to be huge because…

* People can’t steal your copy anymore.

* Since they can’t steal SEO is protected (don’t bleed PageRank).

* Great way to increase Klout score.

* Great way to organize all the content you create across the web.

* Great way to see what you are creating (and how much).

* See trends faster so tune creation better.

If you don’t know about author rank you should. I was at a presentation last week about Google Plus and Author Rank is going to be HUGE.

See on www.seomoz.org

 

Hope you find this info useful. Start building your Author Rank as soon as possible and rank higher every day in Your Online Business!

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Welcome to today’s blog post. If you outsourcing and hiring writers to write on your blog, duplicate content can be dangerous for your SEO and rankings. Hopefully there is a easy way for you to check up is your blog post already written on somebody else’s Blog or a website. Here are 15 tools for you which can help you to release and check original content for  your Blog.

Duplicate Content Tool

Duplicate Content

See on Scoop.itInternet marketing and Shocking New Home Business

Readers prefer original content so you must pay increased attention to the content your writers are writing before posting it to your website.

Also, checking if your site’s content is being plagiarized or if your website is having too many pages with duplicate content are essential things to do to make your site worth good in all search engines.

Some of the important elements to look at are title tags, dynamic URLs, Meta descriptions and product descriptions. Therefore, in today’s post, we bring to you several online tools to help you detect duplicate content. Some of these tools are free to use.

Here are the 15 Tools for Checking Duplicate Content. If you find this article very useful then don’t hesitate to share it with your writer friends. Enjoy!

Virante

Virante Duplicate Content Tool is an excellent resource one can use to check for common duplicate content issues.

Dupli Checker

DupliChecker is a free online plagiarism checker software for finding plagery, free plagiarism scanner online, plagiarism detector free online.

Copyright Spot

CopyrightSpot is a website that helps webmasters and bloggers better detect plagiarism of their work.

Plagiarisma

Plagiarisma.Net is a free online plagiarism checker and duplicate content finder which provides three ways to check if your writing could be red-flagged.

Percent Dupe

PercentDupe is an online plagiarism and duplicate content detection tool which protects your valuable content online.

Copy Scape

Copyscape is a free plagiarism checker that checks whether similar text content appears elsewhere on the web.

Copy Gator

CopyGator is an online service that will find feeds on your site and watch your content automatically.

Article Checker

Article Checker is a free web plagiarism checker that lets you check for duplicate or plagiarized content on the web.

Plagiarism Checker

PlagiarismChecker.com enables you to check plagiarism on the internet for free.

Plagiarism Detect

PlagiarismDetect.com is a professional plagiarism checking system that is able to determine if the written document or paper is already been written or posted by other user on the Worldwide Web.

Similar Page Checker

Similar Page Checker is a nice tool by webconfs.com that can compare pages and see how similar they are.

Duplicate Content

DuplicateContent allows you to check whether two texts are substantially similar and the alikeness of the structure of the pages.

Plagium

Plagium is a free online multilingual plagiarism tracker which checks text against possible plagiarism or possible sources of origination.

Dupe Cop

Dupecop is a famous website which provides tool to compare an original PLR article or other text to your modified/re-written version and find out how unique it is.

Dupe Free Pro

DupeFree Pro is a program that allows you to check your work for duplicate content.
Source: http://blueblots.com/tools/15-tools-for-checking-duplicate-content/

See on blueblots.com

 

I’m sure this list of tools for detecting duplicate content can improve your SEO and help you in Building the original content for Your Blog.

Welcome to today’s blog post. Huge growth of people who upgraded their accounts to Google+  social network can be a milestone in your marketing strategy in order to raise up the results in your online campaigns. Numbers of freshly upgraded accounts are staggering. We are talking about 400 Million since the beginning of Google+ back in July 2011. This is the number that can hardly be ignored knowingly that 100 Million users are monthly active ones.

Social Network  Google+

Social Network

See on Scoop.itInternet marketing and Shocking New Home Business

 

Yesterday, Google announced that it had 400 million people who had “upgraded” to Google+, a statistic we’ve had updated over time. But many have wanted to know how many people actually use Google+ itself, not just have accounts enabled for it.

 

That’s finally been revealed: 100 million. Below, a guide to how this figure fits in with past ones Google has given.

 

Google+ Accounts

 

Both figures were in a Google+ post from Vic Gundotra, Senior Vice President, Engineering at Google:

 

This week we also hit an important milestone–over 400,000,000 people have upgraded to Google+. It was only a year ago that we opened public sign-up, and we couldn’t have imagined that so many people would join in just 12 months.

 

While Google+ is all about creating a better experience across Google, it’s also a destination. And here too, I’m happy to report that we have just crossed 100,000,000 monthly active users on Google+ (plus.google.com and mobile app).

 

Let’s start with the first figure, the 400 million accounts. Number of Google+ capable accounts has been a standard metric that Google has provided been displayed since public launch of Google+.

 

To help show what this means from an account growth standpoint, we’ve compiled the following graph of all publicly released Google+ account milestones:

 

Overall, yesterday’s account milestone number was a big jump from the numbers released just two months ago. From the last update at Google I/O in July, Google+ has seen a 60% increase up from 250 million accounts to 400 million accounts.

 

It should also be noted that in late January 2012, Google required new accounts to sign-up for a Google+ enabled account — something that likely contributed to this year’s growth.

 

Google+ “Social Layer” Users

In February, an ”active monthly user” milestone was released for the first time that covered all Google+ users that touched data across the web. The number released was 100 million active monthly users.

 

This included anyone with a Google+ account that made a Google+ action anywhere on the web. This means that a user +1′ing a mobile app, using Circles in Gmail, or +1′ing a web page would count towards this number.

 

In July at Google I/O, we got an update on this figure, which rose to 150 million active monthly users. There’s not been a further update, so here’s the chart of what we know so far:

 

Remember, the figure above is for what we could call “social layer” usage. That’s different than what comes next, about usage on the actual Google+ social network.

Google+ “Social Network” Users

 

While the metric released in July was impressive, many people wanted more granular data on usage of the network.

 

The “social layer” figure includes many users who may not actually use Google+ itself as a social network.

 

Yesterday, Google finally released a milestone of 100 million active monthly social network users who either visited plus.google.com or used the mobile app. This is the first time that this metric has ever been released to the public.

 

This metric clearly shows that many users are actively interacting with the Google+ social network, not just the various buttons & Google+ functionality found on other sites. It also shows a somewhat low engagement of the social network itself as only 25% of Google+ accounts are using the service as a social network.

 

Active Monthly User Comparison

So, you’ve now seen all the historical monthly usage data — how does yesterday’s milestone stack up to previous numbers? The answer is that it doesn’t. The active social network usage is a different metric from the two other metrics (registered accounts; social layer users) released before. It’s apples and oranges.

 

 

When the 100 million active monthly users data came out, many folks (including myself) saw this as a 33% drop from July’s 150 million number. In reality the “active monthly user” numbers are very different in everything except their title and simply cannot be compared.

 

While the data is interesting, it is impossible to tell if there has been an increase or decrease in Google+ active monthly usage.

 

Is this helpful? Yes. Is this annoying? Also, yes.

 

While we can’t draw any comparison conclusions from this data, it is nice to see that Google is opening up specific data specifically for social network usage. Here’s to hoping the next milestone gives us something to compare to.

Source: http://marketingland.com/google-milestones-what-are-they-what-do-they-mean-21873

See on marketingland.com

 

More read:

Top 10 Google+ Circles For Marketers ToFollow

Helpful or annoying this data simply tells you what to do. You can ignore it or just flow with the stream, the choice is yours.

Social network is growing and that’s a fact whether you like it or not.

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